Job description

• Excellent opportunity to progress your career
• Opportunity to make a positive impact
• Be a part of a dynamic and creative team

Our client builds high-end digital & brand solutions that help businesses grow their online presence. Specialising in Brand Consulting and Web Design, they have worked with big league brands and managed to disrupt market behaviour.

The Job

You will be responsible for :

• Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
• Working with content marketing and design teams to create suitable content for each stage of a customers digital journey.
• Reviewing and optimising the design and content of all online assets including the company website and social media pages.
• Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
• Using A/B testing to optimize digital marketing performance and driving performance marketing via Facebook Ads, Display Ads, Google Ad Words, PPC and SEO/SEM.
• Analyzing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
• Planning and executing viral marketing campaigns across a range of social media platforms.

The Profile

• You have at least 1 year experience ideally in Digital Marketing within IT industry.
• You have solid experience in a regional role ideally including experience covering India.
• Experience within Social Media/ Viral Marketing and Performance marketing would be a strong advantage.
• You have good knowledge of Web Analytics Tools (eg. Google Analytics) and Campaign Management Tools (eg. Hubspot).
• You are a strong team player who can manage multiple stakeholders
• You are adaptable and thrive in changing environments
• You possess strong analytical skills and are comfortable dealing with numerical data

Education

• UG: Any Graduate
• PG: Any Postgraduate